No holiday rate increase on Become!

Its that time of year again! My favorite time of year. Holiday shopping season!!! With Black Friday and Cyber Monday fast approaching, this is the time of year where the Cost Per Click (CPC) engines like to raise their rates due to the influx of new advertisers. The rate increases are different per engine and can be as high as 30%. So if this is news to you. I really suggest you check out your merchant account at the engine. You can also look HERE so an over view of the engines and their rate increase.

This year however, on engine is setting themselves apart from the others of its kind. Become will not be raising their Cost Per Click (CPC) rates on any category. Due to this and some other major improvements of the engine (including but not limited to an overhaul of the merchant account center) I have been recommending this engine to my managed clients.

So if you are looking to expand your Comparison Shopping Engine (CSE) portfolio or even to try a Cost Per Click (CPC) engine for the first time for the holiday season it is my recommendation to you to give Become a chance.

You can get more information on their engine here: Become.com Merchant Account Center

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