Good afternoon comparison shopping engine Ghouls and Ghosts ![]()
Halloween is in a few days, do you have your costume ready yet? I hope so!
Today, I was looking at my Google Analytics account for the site and noticed that we have been getting some organic referals, from Google.com, of people who were searching for the ‘Bing Shopping Category Taxonomy’ but it was not on the site!
Well today I have corrected this! Below you will find a link to download the most recent Bing Shopping Category Taxonomy. This taxonomy was updated on 7.28.10, the day when Bing Cashback went away and the program converted to the current Bing Shopping program.
Click here to download the Bing Shopping Taxonomy
The categories that are located within this taxonomy should be used to populate the ‘B_Category’ field within your data-feed. The field can also be titled ‘BingCategory’. The description of this field within the merchant integration guide is as follows:
Bing Shopping Category. Bing’s list of categories to match your product to Bing’s standardized structure.
You should not use the categories located in the taxonomy to populate the field ‘MerchantCategory’. The description of this field within the merchant integration guide is as follows:
Your category hierarchy for this product.The category hierarchy usually does not change over the lifetime of a product.
Note:Please send only the primary category (most relevant, most descriptive) to which this offer should be assigned.
Have a great day and a Spoooooky Halloweeeeeeeeen!
CSE.Manager@gmail.com